Privacy Policy

Welcome to Gaze Lashes & Brows! We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy describes how Gaze Lashes & Brows (“we,” “us,” or “our”) collects, uses, shares, and protects your personal information when you visit our website, use our services, or interact with us.

By using our services, you agree to the collection and use of information in accordance with this policy. This policy is primarily intended to comply with United States privacy laws and regulations.

1. Information We Collect

We may collect various types of information from and about you, including:

• Personal Identifiable Information (PII):
  • Contact Information: Name, email address, phone number, mailing address.
  • Demographic Information: Date of birth, gender.
  • Appointment Details: Service preferences, appointment history, notes related to your service (e.g., lash mapping, tint color).
  • Payment Information: Billing address, credit card details (processed securely via third-party payment processors; we do not store full credit card numbers).
  • Communication Content: Records of your correspondence with us (e.g., emails, messages).
• Non-Personal Information:
  • Usage Data: Information about how you access and use our website and services, such as your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.
  • Device Information: Information about the device you use to access our services (e.g., device model, unique device identifiers).

2. How We Collect Information

We collect information through various methods:

• Directly from You: When you book an appointment online or by phone, sign up for our loyalty program, subscribe to our newsletter, fill out forms, or communicate with us directly.
• Through Our Website & Booking Systems: Our website, online booking platforms (e.g., Vagaro), and customer relationship management (CRM) systems automatically collect usage data and may use cookies and similar technologies.
• From Third Parties: We may receive information from partners (e.g., referral program participants, joint promotional partners) or publicly available sources.

3. How We Use Your Information

We use the information we collect for various purposes, including:

• Service Delivery: To schedule and manage your appointments, perform requested services, and provide aftercare instructions.
• Communication: To send you appointment confirmations, reminders, updates about your services, and respond to your inquiries.
• Marketing & Promotions: To inform you about new services, special offers, promotions, and loyalty program benefits that may be of interest to you.
• Customer Support: To provide assistance and resolve issues.
• Personalization: To tailor our services and communications to your preferences and history.
• Analytics & Improvement: To understand how our services are used, analyze trends, improve our website functionality, and enhance the overall client experience.
• Legal Compliance & Security: To comply with legal obligations, enforce our terms and conditions, prevent fraud, and ensure the security of our services and clients.

4. How We Share Your Information**

We do not sell your personal information. We may share your information with third parties in the following circumstances:

• Service Providers: We engage trusted third-party companies and individuals to perform services on our behalf, such as online booking platforms (e.g., Vagaro), payment processors, marketing platforms, and IT support. These service providers are granted access to your personal information only to perform their specific tasks and are obligated not to disclose or use it for any other purpose.
• Business Transfers: In the event of a merger, acquisition, sale of assets, or other business transaction, your personal information may be transferred as part of the assets. We will notify you via email and/or a prominent notice on our website of any such change in ownership or control of your personal information.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency request).
• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

5. Data Security

We implement reasonable technical, administrative, and physical security measures designed to protect your personal information from unauthorized access, use, alteration, and disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

6. Your Rights and Choices (United States Specific)

Under various U.S. state laws, you may have certain rights regarding your personal information:

• Access and Correction: You may request access to the personal information we hold about you and request corrections to any inaccuracies.
• Opt-Out of Marketing Communications: You can opt-out of receiving promotional emails or SMS messages from us by following the unsubscribe instructions provided in those communications. Please note that even if you opt-out of marketing communications, we may still send you non-promotional messages related to your appointments or services.
• Children’s Privacy (COPPA): Our services are not directed to individuals under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child under 13 without verification of parental consent, we take steps to remove that information from our servers.
• Do Not Track (DNT) Signals: Some web browsers may transmit “Do Not Track” signals. We do not currently respond to DNT signals as there is no universal standard for how to interpret them.
• California Residents (CCPA/CPRA): If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) may provide you with additional rights regarding our use of your personal information. These may include the right to know about, delete, and opt-out of the sale or sharing of your personal information. To exercise these rights, please contact us using the information below.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track the activity on our website and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our services.

8. Links to Other Websites

Our website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our website, prior to the change becoming effective and update the “Last Updated” date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By Email: gazelashesbrows@gmail.com
• By Phone: +1 (929) 219-8353
• By Mail: 1220 Lexington Ave Suite 2E , New York , NY 10028

Thank you for trusting Gaze Lashes & Brows with your personal information.

We reserve the right to verify age and may deny service if such verification is not possible.

Limitation of Liability

To the fullest extent permitted by law, Gaze Lashes & Brows and its owners, employees, or affiliates shall not be liable for any indirect, incidental, special, or consequential damages arising out of or related to the use of our services or this privacy policy. You agree to indemnify and hold Gaze Lashes & Brows harmless from any claims arising out of your misuse of our services or violation of this Privacy Policy.

Consent to Data Use

By using our services, you acknowledge and agree that we may collect, store, and use your personal information as described in this policy, including for marketing and promotional purposes. You consent to receive promotional communications via email, SMS, or other channels unless you choose to opt out.

User Responsibility & Accuracy

Users are responsible for ensuring the accuracy of the information they provide. We are not liable for any issues arising from false, incomplete, or outdated information submitted by users.

Final Legal Notice

This Privacy Policy is intended to comply with applicable U.S. privacy laws. Nothing in this Policy shall be interpreted to create rights beyond those required by applicable law. Gaze Lashes & Brows reserves the right to update this policy at its sole discretion.